LEVEL UP KL 2026 wraps up on October 16 at CCEC in Bangsar South, Kuala Lumpur. It is the 12th edition of Southeast Asia’s top game developers conference.

Day 3 is where talk turns into deals. Here is the final-day schedule, the SEA Game Awards context, and what US studios can take home.
What Is LEVEL UP KL 2026?

What is LEVEL UP KL? It is Southeast Asia’s premier annual game developers conference. The Malaysia Digital Economy Corporation (MDEC) runs it, with BES Production, and the official site lists MATRADE as its endorser.
The 2026 show runs 14–16 October. MDEC lists these core programmes:
- Industry Conference
- Business Connection Programme
- Exhibition
- Pitch Day
- SEA Game Awards
- Masterclass Workshops
The event pays off for studios. Organisers reported more than RM130 million in business opportunities from the previous edition.
Think of the three days as an arc. Day 1 (Oct 14) is built around Pitch Day and deal-making. Day 2 (Oct 15) brings the SEA Game Awards presentation. Day 3 (Oct 16) is the last Expo day and the best moment to close follow-ups.
LEVEL UP KL 2026 Day 3 Schedule (Oct 16)

The Expo runs October 15–16, so day three is the final chance to walk the exhibition floor. Expect business matching meetings, booth demos, and the Talent Hub Career Lounge for portfolio reviews.
One honest note: the pages reviewed do not list a session-by-session Oct 16 agenda. Check the official agenda page for exact times and speakers.
Last year gives a useful pattern. The 2025 Pitch Day put developers in front of global publishers such as Nintendo, Kowloon Nights, and Neon Doctrine. Treat that as context, not a 2026 promise.
Who should attend day three?
- Developers: book last-minute publisher chats and portfolio feedback.
- Publishers and investors: scout the winners and finalists on the floor.
- Job-seekers: use the Career Lounge before the doors close.
SEA Game Awards 2026 Recap and Winners

The SEA Game Awards presentation is on October 15, which is Day 2. Day three is where the buzz turns into meetings.
MDEC says the awards recognise the creativity, innovation, and technical excellence of Southeast Asia’s best developers. They are now in their 9th year, running since 2017.
Finalists get real perks:
- A 1-metre showcase booth
- A Business Pass
- A Conference Pass
- A trophy
This year’s finalists include Homura Hime (Playism), Realm of Ink (Leap Studio), TCG Card Shop Simulator (OPNeon Games), Puni the Florist (Earthquack Games), and Sous Raccoon (Novice Flow).
Winners are not announced yet. Entrants from outside Southeast Asia compete for Best International Game. For a US publisher, the winners list works like a ready-made scouting sheet.
Final-Day Highlights and the Steam Showcase

The LEVEL UP KL 2026 Steam showcase keeps going after the show. The official announcement says it runs from 16 September to 17 October 2026. Players can try demos and wishlist games.
One outlet lists the end date as October 16. The official site says October 17, so this article follows that.
The showcase includes Malaysia-made titles. The Magic Rain names Princess of the Water Lilies, Kooeh: A Timeless Delight, and Weyrdlets.
Also worth a look is the Production-Ready VFX in Unreal Engine workshop with Hussin Khan of EFXCO Academy. Confirm its date on the official site.
A quick follow-up playbook for day three:
- Send a short email within 24 hours of each meeting.
- Link your demo or Steam page.
- Note one detail from the chat, so your message stands out.
How US Attendees Can Join Day 3

Time zones. Kuala Lumpur is 12 hours ahead of US Eastern Time and 15 hours ahead of Pacific Time. A day-three morning in KL is the evening before for you.
Tickets. Register on the official ticket page. For context only, 2025 passes were free for the Expo and MYR 525 for a standard pass. Confirm 2026 prices before you plan.
Travel tips:
- Book flights early, since routes often connect in Asia or the Gulf.
- Stay near Bangsar South, close to CCEC.
- Pack a demo build, a pitch deck, and business cards.
Can’t travel? Browse the Steam showcase and follow the official LinkedIn, Facebook, and Instagram channels.
FAQs
What is LEVEL UP KL?
It is Southeast Asia’s premier annual game developers conference, organised by MDEC in Kuala Lumpur. It brings together developers, publishers, and investors for talks, deals, exhibitions, and the SEA Game Awards.
What is the average salary for a game developer in Malaysia?
Sources differ. Glassdoor lists base pay of roughly MYR 3,000–4,000 a month in Kuala Lumpur. Another estimate puts the national average near MYR 5,918 a month. Plan on about MYR 3,000–6,000 a month for most roles. Senior roles pay more.
Is level up a game?
No. LEVEL UP KL is an industry conference and awards event. “Level up” is also a common gaming phrase for gaining a level, which is where the name comes from.
Is level up appropriate for kids?
It is built for professionals such as developers, publishers, and investors. No published age rule was found. Check with the organisers before you bring a minor. The Expo has offered free passes in the past, so ask what applies this year.
Why do 90% of gamers never finish games?
That number is a myth. Data shows most players do not finish, but not 90%. A review of 100 top-rated games from 2023–2024 found an average finish rate of 38.8%. Another review of 19 single-player games found a median of about 36%. Long games fare worse. Big RPGs can drop as low as 20%, including Red Dead Redemption II and The Witcher 3. Short, tight games do better.
What is the 40 second rule of gaming?
It is a design idea tied to The Witcher 3: Wild Hunt. The team aimed for players to find something interesting every 40 seconds of exploring. The same research found it works for some play styles but not all.
Conclusion
LEVEL UP KL 2026 day 3 is your last window to turn meetings into deals. Check the official agenda, register early, and plan around the 12-hour time gap.

Abroy John is the Founder and Editor of Asia Pop Fests, where he covers
entertainment news and events from across Asia. He focuses on accurate,
up-to-date reporting on the region’s festivals and pop culture.
